About This Course
All businesses use marketing to influence and engage customers with their products and/or services. This unit is designed to introduce you to the dynamic world of the marketing, enabling you to develop a marketing plan and to employ the different elements of the marketing mix to achieve marketing results.
Curriculum
10 Lessons
Getting Started
The Roles of Marketing within Organisations
The Extended Marketing Mix
Marketing Plan to meet Marketing Objectives
Media Plan to Support Marketing Campaigns
Your Instructors
Free
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